The Research Of Poverty Reduction Effect And Countermeasure From The Poverty Alleviation Through E-Commerce In The Internet Environment

The issue of poverty is not only a social hot topic that has attracted the attention of the people,but also an important topic for scholars to study and discuss.Today,poverty alleviation work in our country has entered the final most important stage,but the problem of poverty still exists.Along with the development of the Internet and e-commerce,driving the growth of the economy and the farmers' income,the Poverty Alleviation through Ecommerce(PAEC)as a new era of proposition has important strategic significance and practical significance.This paper,taking Jiangxi province as an example,combines the researches of domestic and foreign scholars on the poverty alleviation of e-commerce,and constructs the framework system of e-commerce poverty alleviation theory through the analysis of relevant theories on poverty,poverty alleviation and e-commerce.Using literature research method,investigation method and statistical analysis method,a large number of data collection and collation and analysis are carried out on the status quo of rural poverty,e-commerce development and e-business poverty reduction policy in Jiangxi province,in order to explore the e-business poverty alleviation mechanism and the poverty reduction effect generated,and build an e-commerce poverty alleviation system.In this study,the following conclusions are drawn: first,the poverty alleviation work of e-commerce in Jiangxi province has historical inevitability and realistic feasibility,which has achieved certain results in the areas of increasing farmers' income,economic development and poverty alleviation,but still has a long way to go.Second,e-commerce development can promote poverty alleviation in poverty-stricken areas,and there is a significant positive relationship between e-commerce development and regional economic development.In contrast with the development of ecommerce in developed regions,the sound economic base and the innate environment in developed regions can effectively promote the development of e-commerce,while for rural poor areas,e-commerce development is a new and effective way to promote regional economic development and poverty alleviation.Third,we need to make clear and play the role of the government,enterprises and individuals,and promote the growth of farmers' income,savings and skills,so as to promote regional economic growth and eventually poverty reduction.Therefore,based on theoretical analysis,empirical summary and empirical test,focusing on the poverty reduction effect and poverty reduction mechanism of e-business poverty alleviation,this paper emphasizes three points: government functions should be given full play and the power of e-commerce should be strengthened;Consolidate the characteristic industry foundation and promote the construction of e-commerce industry cluster;Fully stimulate the market vitality,fully value people;Thus,the goal of poverty reduction will be finally achieved.Through the research of this paper,we not only have a comprehensive understanding of the current situation of e-commerce poverty alleviation in Jiangxi province,but also improve the theoretical framework of China's e-business poverty alleviation research,and have practical reference for promoting the e-business poverty alleviation work in poverty-stricken areas.