Research On The Multi-project Management Conflicts In The New Product Development Process Of A Company

Nowadays,in the fierce market competition environment,in order to realize the scale development and meet the diversified and individualized market demand,the enterprise must rely on several projects to strive for more market share so as to ensure the long-term development of the enterprise.Therefore,instead of traditional single-project management,companies are managing multiple projects simultaneously.In the process of multi-project management,multi-project conflict is inevitable.Based on the analysis of relevant literature and research status at home and abroad,and based on the background of A company's new product research and development multi project management,this paper analyzes the current situation of multi project management in the process of A company's new product research and development,and further analyzes the conflict problems in the process of multi project management,and finally puts forward the solution of A company.New product research and development of multi-project conflict plan.Aiming at the problem of multi project conflict in the new product research and development of A company,this paper proposes an improved organizational structure model,which effectively alleviates the problem of multi project conflict and puts forward some pertinent solutions to the conflict problem caused by the allocation of resources in the research and development of new products of A company.In order to solve the problem of project priority conflicts which exist at the same time,it sort the multi project priority from the strategic level and the implementation level respectively.It provides the theoretical support for the solution of the multi project priority conflict problem of the new product research and development of A company.Finally,it puts forward the present situation of the management team management team of the new product research and development of the A company.The establishment of cross functional teams and the construction of multi project team culture provide a guarantee for multi project conflict management.