The Research For V Company's Demand Forecasting Improvement Based On SAP_APO System

Sales and Operation Planning(SOP)in modern enterprise management is the cornerstone of achieving business objectives,and demand forecasting is an important part of SOP.In the process of globalization,customer needs are becoming more and more customized,and the specialized division of labor in the industry chain is becoming more and more refined.The competitive advantage of enterprises is no longer based on a single technological lead or market monopoly,but on supply.The overall competitive advantage of the chain.In supply chain management,demand forecasting,as the core of supply chain management and sales operation plan,has practical significance in planning synergy in all aspects of the supply chain and improving the overall operation level of the supply chain.Demand forecast management is a systematic approach to making a series of decisions,balancing the relationship between supply and demand,pooling financial plans and operational plans,and achieving the necessary conditions for the company's strategic objectives to match the sales operations plan.In the modern enterprise supply chain information management,a typical supply chain management SCM(Supply Chain Management)system,and an integrated advanced planning system APS(Advanced Planning System),which is more in the original ERP The system is integrated with the APS system,information sharing,optimization and improvement of system applications,interaction planning,and joint management of resources and plans in all aspects of the supply chain.This article intends to take the V company in the traditional machinery manufacturing industry as the prototype.On the basis of reviewing the development of supply chain management,guided by the classic management theory of supply chain,combined with the actual business of V company,refer to SAP's advanced planning application system APO(Advanced Planning Optimizer)is the best business practice.To improve the demand forecasting level by improving the application of information system,to reduce the error of demand forecasting by improving the business process reengineering and combining the different demand forecasting methods and models of actual business applications.The level of demand forecasting improves the level of supply chain management in enterprises.For the research results of the enterprise management process reengineering and information system application improvement in the engineering machinery manufacturing industry studied in this paper,other companies in the industry can learn from it.