Study On The Problems And Countermeasures Of Tourism Poverty Alleviation In Linzhuang Village Of Qianshan City

In recent years,with the continuous improvement of people's living standards,people's sense of gain has become stronger,and travel on holidays has become the primary choice of more and more people.Every year,the Ching Ming Festival,the May Day holiday and the National Day Golden Week,the news is full of tourists,and the news of tourists stranded is innumerable,which shows the bright future of tourism and the bright future of development.At the same time,tourism poverty alleviation,as an important form of rural tourism,has become a social focus and research focus in solving the problem of poverty alleviation and economic development in poverty-stricken areas.Based on the theory of sustainable development,consumer behavior theory and supply and demand theory,this paper defines related concepts such as poverty,precision poverty alleviation and tourism poverty alleviation.The literature research method,field research method and comprehensive analysis method are used as research methods to focus on potential.The current situation of Linzhuang Village in Shanshi City,researching the development of rural tourism,the current situation of tourism poverty alleviation and related measures,taking the actual situation of local farmers as the entry point and focus,from its income,employment,infrastructure construction,and social aspects.Changes,the recognition of tourism poverty alleviation and satisfaction,and in-depth understanding of the effectiveness of local tourism poverty alleviation and pointed out the problems:insufficient infrastructure construction,incomplete park and project planning,insufficient brand efficiency of tourism poverty alleviation industry and increased pressure on ecological environment.Based on the problems found in the literature,literature review,interview investigation,and consulting related departments,this paper proposes corresponding countermeasures for the development of rural tourism and poverty alleviation work in Linzhuang Village of Qianshan City.The main ones are:Improve service level;second,coordinate overall planning and scientific and orderly development;third,build distinctive brands and strengthen publicity;fourth,establish environmental awareness and focus on ecological protection;and fifth,innovate poverty alleviation mode to drive villagers to become rich.This paper combines relevant theories and specific cases,from the micro level of farmers' benefits and perceptions as the entry point,and reflects whether the effectiveness of local tourism poverty alleviation is significant and sustained,in order to enrich the research content and research direction in the research hotspot of tourism poverty alleviation.I hope that the research in this paper can provide some reference and reference value for the development of rural tourism and tourism poverty alleviation in other rural poverty-stricken areas.