| On the significance of core competitiveness,American scholars C.K.Prahalad and g.Hamel gave accurate explanations.The first point is that core competitiveness should be able to help enterprises play their due role in expanding new work,and core competitiveness is the basis of all actions when expanding the scale of enterprises.Second,from the perspective of customer satisfaction,the core competitiveness is to ensure the quality of the enterprise’s products,and customer satisfaction can be guaranteed.It is the problem that customers pay more attention to,which is closely related to the interests.Here,we should pay attention to the fact that customer satisfaction is long-term,long-term,not just in front of us.The most important core competitiveness should be the unique characteristics of each enterprise,which can not be simply learned by other enterprises or peers,and must be guaranteed to be unique.This paper starts from the actual situation of s teaching organization,and takes solving the actual problems of s teaching organization as the guide,analyzes and explores the core competitiveness of the company at present.Through market research and SWOT analysis,it studies and explains the current situation,finds the shortcomings of the core competitiveness according to the development of the company,seeks for the improvement strategies and optimizes them Establish the competitive advantage model of s organization and make quantitative analysis.At last,we get the countermeasures to improve the competitive advantage of s organization and increase the competitiveness of enterprises in the industry.The research results will also help other enterprises in the same industry when they encounter the same problemsIn terms of research methods,this paper will study the core competitiveness of enterprises.The main content of this paper is the methods and steps of the application of the core competitiveness of enterprises as follows.Firstly,from the related theoretical concepts of the core competitiveness,through literature review and collection,around the adoption of the core competitiveness strategy,the paper will draw on the previous research results,and propose,analyze and solve the problems based on them Based on the principle of problems,case analysis and quantitative research are adopted,and combined with their own experience in practical work,finally,the improvement strategies for improving the core competitiveness of s teaching institutions and the new management mode are summed up,hoping to help enterprises.This paper summarizes the theory of core competitiveness,summarizes and refines the logic of core competitiveness and enterprise operation,combined with the operation status and internal and external environment of s education enterprise,analyzes the lack of core competitiveness strategy by market questionnaire survey,and lays the foundation for the later establishment of core competitiveness model.Through investigation and analysis,this paper analyzes the focus of the current development needs of English training institutions from several dimensions,such as the motivation to participate in English training,the demand for personalized English courses,the factors to choose English training institutions,and the demand for service quality,and establishes a core competitiveness model.In the fourth chapter,the author uses the model of s teaching organization’s core competence,uses the analytic hierarchy process to determine the index of the core competence,and makes a comprehensive evaluation and analysis of the model.According to the results of evaluation and quantitative analysis,the author finally puts forward a new management model suitable for s education organization.The new model includes upgrading and optimizing the existing education package,putting forward the concept of all-round education,exploring the "core" of education,expanding the "extension" of education;trying new marketing promotion programs while effectively controlling market costs;optimizing customer value management system.Through these new management modes,the enterprise’s sales revenue,customer satisfaction,new transformation rate and recommendation rate are further improved. |