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A Study Of Service Enterprise Competitiveness

Posted on:2004-05-29Degree:DoctorType:Dissertation
Country:ChinaCandidate:X P WangFull Text:PDF
GTID:1116360092980649Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
The dissertation deeply studies the problems of the nature, source, appraisal and application of the service enterprise competitiveness. The services. prosperity lies in the competitiveness of service enterprises. Inside and outside China the study is too weak in this respect, and mainly concentrates on service economy and service marketing. So, the study in this dissertation is of important theoretical value and practical significance. This dissertation consists of four parts as follow: Part one, namely chapter one, introduces the background and significance of the research, and reviews the present study situation in the related field inside and outside China, and summarizes the contents and the innovations. Part two, from chapter two to chapter five, is the qualitative analysis of service enterprise competitiveness. Based on the research into the meaning of general enterprise competitiveness and the nature of service, this dissertation gives the definition of service enterprise competitiveness, and studies the characteristics of service industrial from three respects of service features, classification, and competition environments, and puts forward the competitive strategies determining service enterprise competitiveness, studies the competitive advantages directly influencing service enterprise competitiveness. Part three, namely chapter six, undertakes quantitative appraisal on service enterprise competitiveness using the method of Dynamic Set Pair Identical Degree Analysis(DSPIDA). Literature searches show that there is no quantitative method used in the evaluation of service enterprise competitiveness and so far the Set Pair Identical Degree Analysis(SPIDA) is static.This dissertation changes SPIDA into DSPIDA with the characteristics of .three dimension. solid dynamic synthetic appraisal through the addition of time factor to .two dimension. synthetic appraisal of object and index. Part four, including chapter seven and chapter eight, applies the theory and 5 第一章引言 method of service enterprise competitiveness to the study of retail enterprise competitiveness. It analyses the nature of retail enterprise, competition evolution models, competition environments, and the roads to cultivate retail enterprise competitiveness; and undertakes quantitative analysis of the competitiveness of Chinese retail listed companies on the basis of putting forward the appraisal index system. The innovations of the dissertation are as follow: (1)in the chosen topic, it fills the gaps in service enterprise competitiveness to a great extend and is of important theoretical and practical value; (2)in theory, it gives a definition of service enterprise competitiveness, constructs the theoretical system of service enterprise competitiveness from five respects of the characteristics of service industrial, competitive strategies, competitive advantages, competitiveness appraisal, and applications, and then applies it to the study of retail enterprise competitiveness; (3)in method, it brings about creative breakthrough and creative application of the evaluation method of service enterprise competitiveness.
Keywords/Search Tags:service enterprise, competitiveness, Dynamic Set Pair Identical Degree Analysis(DSPIDA), retail enterprise
PDF Full Text Request
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