Research On The Knowledge Dissemination Model Of MOOC In Higher Education

With the help of internet online methods,MOOC has realized the innovation of knowledge production,transmission and application to a certain extent,enhanced the flow,sharing and dissemination of knowledge,contributed to the popularization of higher education,and expanded the boundaries of higher education in a certain sense.It has brought new possibilities for the reform and development of higher edu cation.However,due to the lack of effective research on the knowledge dissemination mode of MOOC,and the lack of a deep understanding of the basic characteristics,components and mechanism of knowledge dissemination,there is a certain ambiguity in the development and application of MOOC and the implementation of effect evaluation.Therefore,this article takes the lesson for knowledge dissemination pattern in higher education as the research object,using the 5W model theory,associated learning theory,education efficiency and fairness theory and so on.This paper combines previous research results,systematically studies the basic characteristics,element relations and effects of the knowledge dissemination mode of moocs in higher education,so as to summarize the general rules and guide the localization development of MOOC in ChinaBy defining the core concepts of MOOC,knowledge dissemination and communication mode,this paper divides the knowledge communication elements of MOOC,constructs the"Student Center Scene Interaction"and draws a communication pattern with the realistic foundation of the development of MOOC from the perspective of the development of knowledge transfer model in higher education.Under the mode of knowledge transfer in the MOOC,the mode characteristics of the "student center" make the relationship between the subject and the object change in many roles;The characteristic of "network scene" mode makes communication channel influence content and form multi-disciplinary knowledge association network.The mode characteristics of "interactive learning" enable the two-layer dissemination effect of moocs "narrow sense and broad sense" to be detected through efficiency and fairness.On the one hand,the development of moocs in China is influenced by the general rules of knowledge dissemination mode of MOOC;on the other hand,it faces certain practical dilemmas.In the aspect of subject and object,we should deepen the reform of mixed teaching to promote the cognition and application of the teaching subjects to MOOC,enhance technical support to improve the convenience of teachers in developing and applying MOOC and speed up credit certification to increase the investment in object learning.In terms of channels and content,the top-level design of the curriculum should be optimized to make systemized internationalization strategy be implemented;the service function of the platform should be explored;and the innovation of the platform profit model should be accelerated.In terms of communication effects,the knowledge dissemination support mechanism should be improved;the safeguard measures for quality im pr ovement should.be str engthened;and the efficiency and fairness of MOOC learning should be improved.The paper has the following innovations:Firstly,based on the theory of dissemination mode,it constructs the analytical framework of the MOOC and proposes that MOOC has formed the knowledge dissemination mode of "Student Center Scene Interaction".Secondly,from the point of view of the overall evaluation of the effect of knowledge transfer,this paper puts forward an analytical framework to study two-level knowledge dissemination effect of"narrow-broad" from the perspective of efficiency and fairness.Finally,based on the open data analysis of MOOC,it is pointed out that in the narrow sense,the knowledge transfer of MOOC have great potential for academic.achievement and high efficiency of academic process,but in the broad sense,the knowledge transfer of MOOC has not really improved the fairness of different learner groups.