Application Of Translation Equivalence Theory To Business Translation

With the deepening and quickening of globalization of world economy, there has been ever-increasing international business intercourse. It is reported that nearly 90% of those who use English as their first language or second language approach daily with Business English and those business people who speak other languages have business contact in one way or another with the help of business translation. So Business Translation has shown its undeniable importance in international business circles, and yet the existing situation of the realm is not satisfactory.There has always been considerable discrepancy between supply and demand of Business Translation. On the one hand, the demand of Business Translation is constantly on the rise; on the other hand, the study of Business Translation is somewhat neglected and consequently the quality of Business Translation is undesirable. Some translation theorists have prejudice against Business Translation and regard it as something that does not appeal to refined taste and can hardly match literary translation. The texts of this kind are thought of as simple and stereotyped, and it is believed that anyone who is bilingual and has some knowledge of international business can do the translation.However, the above belief is a distorted fact. In order to rebut the bias, the author of this thesis tries to prove the importance of Business...