The Research Of Public Satisfaction On Zhongguancun Government Website

In recent years, the government for government affairs website construction attention makes domestic e-government of rapid development, but by China software testing center poll recently: 78.15% of those surveyed said they were not satisfied with government web sites, which results in social circles of public satisfaction for government website attention. Therefore, this research for government website of public satisfaction survey research has important sense.Based on the background of domestic and foreign government website, through the public satisfaction investigation research at home and abroad, and public satisfaction based on the related theories, this paper constructs the theoretical model of public satisfaction evaluation index system and evaluation that applies to domestic government website. The author selected Beijing Zhongguancun the ac government website as an example, based on the empirical analysis on evaluating designed and through small-scale questionnaire to determine the rationality of the visit, questionnaires to unreasonable problem corrected and improved. Through issuing questionnaires to the park of Zhongguancun enterprises, universities, alliance and associations, and other units to know what the public satisfaction degree of Zhongguancun government web site. Again, this study of survey data of statistical analysis by AMOS and SPSS software, it is concluded that the model empirical test for government website main conclusions: public satisfaction of government website biggest influence factors of perceived quality, secondly perception service. The discretion of public satisfaction directly causes public complaining or public trust. And the public expectation and public satisfaction was negatively correlated. Finally, according to the empirical results to zhongguancun the ac e-government perfecting and improve website put forward suggestion: improve information guiding and open quality, enhance service level, increase the web site of the propaganda and promotion of website and improve public satisfaction.