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Research On The Innovation Mechanism Of Corporate Culture

Posted on:2009-03-25Degree:MasterType:Thesis
Country:ChinaCandidate:Q Y YuanFull Text:PDF
GTID:2189360248953612Subject:Marxist theory and ideological and political education
Abstract/Summary:PDF Full Text Request
Under the background of global economic integration and the great development of Multinational Corporation, Chinese Corporations also gradually integrate the globalization, and are facing the international competition. In this competition, the only countermeasure of which Chinese Enterprises meet challenges is promoting the core competitive ability. The key for promoting the core competitive power lies in corporate culture innovation, and the key for realizing the culture innovation lies in optimization for the innovation mechanism of corporate culture. Therefore, studies on the corporate culture innovation mechanism are very significant.The point of this study is the innovation mechanism of corporate culture. Corporate culture decides the subject and copes. Innovation mechanism decides the key point and direction. The procedure for this research is" Summaryâ†'Analysisâ†'Systematic researchâ†'Optimizationâ†'Suggestionâ†'Conclusion". Under the instruction of the Marx dialectical materialism and the historical materialism, the article has cleared up theories for the corporate culture innovation systematically. And it has used the theories of corporate culture, technological innovation, knowledge management, systems engineering related principles and so on, then expounded the connotation of corporate culture innovation, analyzed the content and trend in the future of the corporate culture innovation. Next, it has analyzed the connotation, the characteristic, the function for the innovation mechanism of corporate culture. After analyzing the main integrants of the innovation mechanism, it has proposed the way for optimizing the mechanism. At last the suggestions for optimizing the mechanism of culture innovation have been given, and they can help Chinese Corporation improving the core competitive ability promotion.
Keywords/Search Tags:Corporate culture, Innovation, Mechanism
PDF Full Text Request
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