| Chinese traditional auspicious patterns in China's traditional decorations extremely important component. Broad themes auspicious patterns, manifestations range, forming a national style with Chinese characteristics, the pattern system, and has a very high cultural value, is a valuable cultural and artistic heritage of humanity as one. In this paper, the semantics of expression of auspicious patterns are analyzed under the concept of the traditional auspicious symbol of modern innovative design approach. Auspicious patterns by analyzing the origins and development of the concept of nature, classification, implication, performance practices, artistic features, etc., reading auspicious patterns can play on the logo design inspiration, learning and innovation role. At the sign design,Good fortune to inherit and carry forward the traditional cultural values, its spiritual essence and cultural concepts into modern logo designs, logo design embodied the spirit of the national culture and to modern design language forms to express, so that a more modern logo design cultural , the times, international. |
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