Research On Chinese Characters Application Methods In Logo Design Modelling

With China on the world stage of the role of more and more important, the eyes of theworld’s people gathered throughout the, how to cultural content for the world to accept. Thispaper from the aspects of Chinese characters modelling to demonstrate the important position inlogo design. And will be marked with the combination of Chinese characters, can make belongsto China and belongs to the world Chinese character modelling sign. This article through threelevels of research and analysis. The first plane is to sign and through logo design, this paper fromthe definition and the origin of signs, the paper analyses and summarizes the characteristics ofthe sign, respectively, and the recognition function sex, significant, diversity, artistic quality,accuracy and persistence, and other features, is the orientation of the logo design more clearly.For the Chinese characters of logo design modelling design to provide the theory basis. Thesecond level of Chinese characters, the article analyses the origin of Chinese characters, will ofculture, combined with the construction of the Chinese characters, expounds Chinese charactersmake principle and structure form. And through to the characters of modelling aestheticevaluation, the conclusion that Chinese character modelling has visual and interesting andinformative. And from the development of The Times, to cater to a long history background, richdesign resources, various design gimmick to demonstrate application Chinese characters logodesign model is the inevitable trend of the new situation. In this paper, through a largedemonstration and analysis of design example, from four angles proposed ten characters of theapplication of the model method. Four of them were glyph Angle method, the method, thegeometry pictographic method, the processing method of combination. And ten kinds ofapplication for each method, writing brush strokes isomorphism method FeiBai method, missingmethod, resemble method, local DiaoZhengFa, replacement method, color piece of disorders, theactual law, in body, ZhaoHuLuHuaPiao method, make the finishing point method. Finally, willget of the theory and method of the design of the actual cases. The design of the case have "boatsong of super flash flood debris flow hazards in a week" logo design,"said a transgressiveWuShuGuan" guild logo design,"," the most common names account""books logo design,"xian the relevant finance and economics institute "court badge logo design, shaanxi province"ShuanMaZhuang stone "folk stone carving art logo design. In this, this paper puts forward theview and method, not only of a large number of documents, also combines individual rich designfrom the experience, and try to use frame logo design modelling application of Chinese characters design theory model, and provide convenience for the subsequent designprofessionals.As a sign of a modern society designers should not only have a certain basic skills and theprofessional quality, should have the vision and open extensive knowledge, but also to traditionalto China culture have a profound understanding of and original ideas, Chinese characters as themost graphic symbol of ethnic sign, will be more representative of modern things, better reflectthe brand value, to the enterprise as a huge intangible property, to the survival of enterprises toplay a key role, to People’s Daily life may also play an important role, to the whole society, butalso have far-reaching influence. China’s Chinese character graphics logo design should havecertain international, only reflecting people’s mental connotation, can conquer the world. Webelieve that only national, is of the world. Diligent and intelligent designer will make Chinesecharacters of modem logo design graphics brilliantly!...