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Enterprise Culture Evaluation System And Empirical Research

Posted on:2013-08-07Degree:MasterType:Thesis
Country:ChinaCandidate:Y TianFull Text:PDF
GTID:2249330371975165Subject:Ideological and political education
Abstract/Summary:PDF Full Text Request
In today’s world, the enterprise management enters the stage of cultural management. The corporate culture of the enterprise management has been the importance of enterprise and the scholar’s research and practice prove, the outstanding enterprise culture is the enterprise development most enduring determinants.How to accurately assess an enterprise in the current cultural situation, grasp the mainstream values and attitudes of staff, assessment strategy of enterprise culture construction goal and the present state of the gap between enterprise culture, enterprise culture construction is the most important basic work of enterprise, building excellent enterprise culture, to enhance the core competitiveness of enterprises plays a vital role in Therefore, the enterprise culture construction of an evaluation system must be based on the combination of quantitative and qualitative methods. The enterprise culture is the human centered culture, enterprise culture evaluation should as far as possible around the enterprise human resource deployment. In the massive enterprise culture based on the theoretical research and Practice on the Western measurement scales to be rich, in accord with Chinese characteristics of enterprise culture of dimension, to construct the human centered, combining quantitative and qualitative evaluation system of enterprise culture. And through the actual enterprise culture construction case of the system to the application and validation, the system is insufficient, in order to build a more perfect evaluation system, in order to guide the building of enterprise culture and promotion of.
Keywords/Search Tags:corporate culture, corporate culture measurement and evaluation ofqualitative quantitative
PDF Full Text Request
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