A Study Of Service-oriented Maritime Bureau

"The central committee of the communist party of China to develop the national economy and social development12five year plan suggestion" proposed "to speed up the construction of the rule of law government and service government". Maritime management bureau, as a key function of the government departments, must pay attention to the rational allocation of resources, to achieve maximum utility to improve the satisfaction of the service object. It is a very worth studying topic.Beginning from the requirements of construction of a service-oriented government, this paper analyzes the current maritime organization restricting the construction of a service-oriented maritime in the construction of several aspects, from the customer demand theory, this paper puts forward the service of the construction of maritime concrete path, and use the experience of the good faith management, social management process reengineering, brand management, efforts to build a service-oriented maritime focus means are put forward. In specific path design, and puts forward the unified organization mode, the vessel inspection, such as social functions and so on, in the concrete implementation, combined with national the super-ministries reform direction, step, and specific research and advance in stages. Integrity management means, in reference to international ships agent integrity management, for example, has carried on the concrete to maritime integrity management design, this design has strong operability, the author thinks that can provide strong for other aspects of credit management model for reference. When using the brand management, the author elements from the content of maritime brand should be specific, emotion, culture and so on three aspects has carried on the recognition, as a maritime attention points in the process of brand building, and as the main content of strengthening the construction of brand, brand connotation is rich, image promotion to promote service-oriented maritime concrete construction content and image display. From above several aspects, and gradually build the service-oriented maritime system framework, specific paths and measures such as myfield, close to practice, make the whole research is guidance for practice.