The equalization of endowment services in urban and rural is one of important contents in equalization of basic public services. At the background of aging and urbanization,the issue to equalization of endowment services in urban and rural has important theoretical and practical significance. Based on the equalization of endowment service empirical research in shaanxi province,this paper conforms to the government policies at The18th National Congress of the Communist Party of China and puts on the suggestion for "china dream"on endowment services in urban and rural.Shaanxi province is a big province in Western China, The population of Shaanxi province with characteristics like the imbalance of the rural and urban aging population,the imbalance of the economic and aging population and so on.Therefore, the demand for endowment services is increasing.With the development of industrialization and the social economy, the process of urbanization in Shaanxi province has been the impact on the needs of the elderly in urban and rural areas, the public to achieve urban and rural endowment service equalization is increasing too.In this paper, from the theoretical and empirical analysis to study the urban and rural endowment service equalization, the endowment service is defined as the public product, on the basis of the theory of public services equalization,proposes urban and rural old-age service is a basic public services.Economic development and government policies has reached the level of urban and rural pension equal strength, and the current development of aging population and urbanization has become the catalyst to achieve the equalization of urban and rural endowment service.The empirical study of endowment service content and the literature selection index to analyze the gap between urban and rural about pension funds supply, life care, cultural and recreational activities,psychological comfort level data, showing the2007-2012years of urban and rural endowment services at different targets the development gap, obtain three types of urban and rural endowment services between different movements, according to the results of empirical analysis, the next step is to analysis the existing problems and reasons for non equality of urban and rural in endowment service,according to the above content,this paper thinks that the reasons of non equality are different groups in the identity system have not the rights and obligations between urban and rural areas, the lack of overall planning and the rural old-age service resource coordination system leads to anon equalization existence. Based on the analysis,there paper puts forward the following measures:breaking through the non equalization relationship of rights and obligations;building fair idea of social security financial linkage;putting the rural endowment service in the evaluation index system;allocating the rational resources of endowment service and other measures to ultimately promote urban and rural endowment service equalization construction. |