Government Affairs Microblog In Resolving Social Conflicts In The Function And Realization

With nearly two years， micro-blog cut a striking figure in the "NPC and CPPCC" andby the media and delegates eagerly attention, government micro-blog gets more and moreattention in our country, the government micro-blog advocates and supporters say,government micro-blog is a new way to promote China’s democratic process, micro power topromote the benign development of the society ".Micro-blog has the advantages of simple operation, low threshold, fast and convenientfeatures, provides a bridge and link for leading cadres and ordinary people, closer to thedistance between the government and the people. The government micro-blog in Chinesefrom scratch, then to the current Imai jet growth, its influence is also grow with each passingday, especially in the information age, the government micro-blog big influence, much morethan the traditional media trend. The government micro-blog its official background, providesa bridge and link for government agencies and officials and ordinary people, the governmentand officials gather public opinion, focus on the people, resolve the important platform ofsocial contradictions.From the government to resolve micro-blog social contradictions function, mainly hasthe following functions: to curb rumors, guide to solve the sudden public events to solvepractical problems; the people, act as social relief valve; pacify caused by obstruction ofinformation social panic, reduce; enhance the initiative of government agenda setting,effective guidance of public opinion; Collect information and public opinion, reduce crime;collect Customs understanding public opinion, create a new image of the government; tostrengthen the network anti-corruption efforts.Of course, the government micro-blog plays an important role at the same time, there arealso many problems, such as the form than content: information is not updated in time, lackof sincerity; information release is not timely, the audience dissatisfaction; informationasymmetry, affect the enthusiasm of the audience participation; effective interaction betweenthe government and the public micro-blog deficiency. Positioning is not accurate: thedissemination of the contents of the role positioning is not accurate; no official approachobviously."Weakening the gatekeeper" role, increased government regulation difficulty. The lack of the rule of law system construction of specialized, the micro-blog self-disciplineconsciousness is difficult to really work, these problems have affected the implementation ofE-government in resolving social contradictions micro-blog role.Suggestions about the government micro-blog how to resolve social contradictions, themain practices include the following aspects: the government issued regulations micro-blogpositioning; government micro-blog management; set up the specialized governmentmicro-blog management team; performance evaluation, improve the government micro-blogoriginal content; public spirit actively guide and cultivate the audience of governmentofficials; culture media literacy, improve the government micro-blog transmission force; ofcourse, the government micro-blog do success, one should do not exaggerate its function willnot be on one’s guard for, continuously improve the ability to adapt to new forms ofcommunication, give full play to the role of government micro-blog to resolve socialcontradictions; on the other hand, also want to set up crisis consciousness, improve the abilityto use new media, try to avoid government micro-blog brings the negative influence to thesocial management.