Font Size: a A A

The Research Of Restriction Factors Of Attendances Of The China Table Tennis Super League

Posted on:2017-03-25Degree:MasterType:Thesis
Country:ChinaCandidate:C Y CaiFull Text:PDF
GTID:2297330488479281Subject:Operation of sporting events
Abstract/Summary:PDF Full Text Request
There is no doubt that Chinese table tennis sports level is absolutely dominant in world table tennis sport. Now the attention is not the Chinese team can win, but whether this situation sport is good for the situation development of table tennis. The healthy development of the world table tennis movement is the foundation of the Chinese table tennis benign development environment, it also needs to help and promote Chinese table tennis movement, as the most powerful country in the world table tennis, China has the right to have responsibility to promote the sustainable development of the sport. Will, therefore, the development of China’s table tennis world table tennis development and progress of the promotion of big background,make Chinese table tennis road to internationalization development for the healthy development of table tennis table tennis career has important practical significance.China table tennis club super league was born with a large mass base, and table tennis player movement world-class level, fully guaranteed the tournament competition level; ping-pong super league also contains almost all around the world table tennis star. However, as one of the highest worldwide competition of the table tennis league, and it has is not consistent with its professional level and influence. By looking at Ping pong super league attendance related literature, in Shanghai,Shandong, Beijing ping-pong super league home staff to conduct interviews and field survey found that ping-pong super league the scene audience and popularity is not optimistic, although it has made a series of efforts to attract the audience, but to little effect, the audience is still cold and cheerless. The scene audience ping-pong super league with the title of "national sport", the number of great river north and south China table tennis enthusiasts, but few people go to ping-pong super league attending matches, after all why?This paper uses literature method, interview method, questionnaire survey method, mathematical statistics method, principal component analysis, the audience to ping-pong super league scarce problem as the research object, based on Crawford,Jackson and Godbey "leisure constraint hierarchical model" as the theoretical basis,summarizes the domestic and foreign research results, analysis and summed up the scene of the table tennis fans attending the influence factors of watching, form questionnaire in this paper, based on Shanghai, Shandong, Shanxi’s table tennis enthusiasts, the questionnaire survey to collect data effectively, and the data are principal component analysis to determine the weight, one of main reason affecting table tennis enthusiasts not attending matches, put forward the corresponding measures, to ping-pong provide the available theoretical basis for further development of the super league.Research results show that the reason why ping-pong lovers go to table tennis super league include Tickets, information,traffic; The fourth reason is that they don’t have a strong of viewing. To this, the author puts forward the corresponding measures:integration of TV resources, intensify efforts to actively use new media; To strengthen the construction of the home, stable league fixtures; Provide convenient transportation service; Increase the degree of the highlights, and improve the viewers’ interest. Thispaper introduced the research from the perspective of audience demand, hope for the healthy development of ping-pong super league to provide valuable reference basis.
Keywords/Search Tags:China table tennis Super League, Attendances, Determinant factors, Table tennis enthusiasts
PDF Full Text Request
Related items