The Study On Herders’ Willingness To Pay The New Rural Cooperative Medica

China has a population of more than 1.3 billion, of which a large part of proportion is composed of the rural population, For a long time, the government focused on the rural medical and health problems. Around 1950, the Chinese government make farmers and rural collective joint to resistance risk in the nationwide, they help each other in all aid with farmers’ cooperative medical care system, which admired by the world health organization. But Change happen in economic system after 1980, the former planned economy is no longer adapt to the needs of the development of the country, the basis of the cooperative medical is gone, plus there are also a lot of shortcoming in the cooperative medical care. As a result, the farmer still pay their own state of medical costs, disease burden for low income family caused by increasingly heavy, to maintain social stability and the development of the later is very bad. In October 2002, "the central committee of the communist party of the decision of the state council on further strengthening rural health work, put forward the governments at all levels must actively guide is mainly to the poverty-stricken peasants establish new rural cooperative medical system (hereinafter referred to as the" new farming close, by 2010, this system has the basic coverage of rural residents.The new rural cooperative medical insurance came into being in order to solve the farmers difficulty and high cost of the treatment and it’s a positive policy for the livelihood of the poor people. For the vast rural areas it’s principle is "wide coverage", not according to different income groups adjust different ways. As herdsman also participate in the new rural cooperative medical insurance, their income is generally higher than that of farmers. So, under the higher levels of income, new farming and may can’t meet the demand of herdsmen’s health care. So, in this paper, on the premise of a hypothesis:improve the existing compensation ratio (hypothesis raised from 70% to 80%), and in the pastoral areas in the form of questionnaire to 221 pastoralists, use spass19.0 binary logistics regression model is established, the herders for the updated new farmers’ willingness to pay and the influencing factors of willingness to pay, and ultimately willing to pay the amount. If the final calculation of the payment amount is greater than the current level of new farming and payment, explain the herdsman are willing to pay more for a higher level of security, the amount of, also got new farming and now can’t fully meet the needs of the nomads. Then, the paper puts forward for herdsmen’s income difference divided different levels of pay cost, corresponding to different extent of compensation; Reduction in the distortions in the process of information transmission; Stepping up efforts in supervising the existing new farming and etc. This article is divided into six parts altogether:1, introduce new farming in the background, significance and research review.2, pastoral areas is a new agriculture, medical facilities, herdsmen’s income, etc.3, the national policy of herdsmen.4, questionnaire and model was introduced in detail. Part five, the empirical analysis.6, conclusions and recommendations.Innovation of this article is to herdsmen willingness to pay for the study of like, other scholars usually focus on the research of new farming system, raise funds or to farmers’ willingness to pay, etc. Deficiencies mainly is the source of data error and the limit of my capacity.