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The Application Of Holographic Imaging Technology In Modern Commercial Advertisement Design Advertisement

Posted on:2019-04-03Degree:MasterType:Thesis
Country:ChinaCandidate:T GaoFull Text:PDF
GTID:2335330566964400Subject:Art of Design
Abstract/Summary:PDF Full Text Request
With the rapid development of science and technology,artificial intelligence,wearable devices such as the new technology has entered People's Daily lives,new technologies are significantly affects people's life style,modern commercial advertisement design also ushered in unprecedented opportunities for development.In recent years,as the new media communication,holographic imaging technology has gradually become a new medium for the development of modern commercial advertising.Hologram technology at home and abroad based on an investigation of the current situation of the research in the field of modern commercial analysis,and sums up the modern commercial advertisement of hologram,the advantages of technology application and the problems that exist in the current domestic,from the hologram technology applied in the modern commercial design concept,form and technology making researches on the aspects of innovative and times,and for the modern commercial design meets the needs of the future industry development explores the innovation methods.Based on holographic imaging theory,this paper analyzes the principle of hologram technology,holographic imaging technology characteristics and its application status in the society,and then analyzes the application example of holographic imaging technology,and sums up the hologram technology in the modern commercial application advantages and communication effect.In classifying modern commercial properties,on the basis of summing up the design of modern commercial elements,expounds the design principle of modern commercial advertisement,so as to provide theoretical support for the effective combination of both.Of the holographic imaging techniques in the modern commercial design how to effective application of in-depth thinking,and from three aspects such as the concept,form and technology as a starting point for the analysis to explore innovative,put forward the concept of integration and symbiosis,and according to The Times of low carbon environmental protection,with typical cases from the form,production technology,spatial dimension and interaction experience four demonstrates the hologram technology and innovative application in modern commercial advertisement,ways and at the same time,it expounded the author do in their own graduation design in the practice of innovation.Finally,the research on this topic is summarized,and the future development of holographic imaging technology in modern commercial advertisement communication is discussed.
Keywords/Search Tags:Holographic, Commercial Advertising, Low Carbon, Interactive Experience
PDF Full Text Request
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