Font Size: a A A

Hainan Province Sports Operators With Operation Management Research

Posted on:2016-02-17Degree:MasterType:Thesis
Country:ChinaCandidate:L M TangFull Text:PDF
GTID:2347330464953638Subject:Physical Education
Abstract/Summary:PDF Full Text Request
Be based on the increasing demand for sports,the sports industry has been paid more and more attention of people.Now,government support for sport industry continues to increase,release the restrictions on the sports industry,the sport industry is regarded as a sunrise industry,it has gradually become an important industry to support and development of countries and regions,Chinese sport industry ushered in the golden age.As an important part of sport industry,sport plays an irreplaceable role in promoting the development of sport industry.In the second half of 2014,the government has canceled most of sport right of approval.Which will greatly stimulate the sport market potential,the sport industry has been rapid development.In recent years,more and more sport events in Hainan,major international sport events have settled in Hainan.The sport industry has got a great development.But still exist a big gap,compared with economically developed north.Through the field investigation of Hainan sport center and sport institutions found,the impact of sport system in Hainan sport events operation by the socialist planned economy system,the traditional mode of operation,a single,diversification,innovation is absence,is not conductive to the development of sport industry.Therefore,has conducted the through research to the Hainan province sport events operation management organization,to find out the existing in the operation mechanism of competition,and puts forward the corresponding countermeasures,to promote the operation and development of the healthy,orderly and standardized has important practical significance.This study is divided into nine part to research the Hainan province sport events operation management operation mechanism.Through the methods of Literature,The questionnaire survey method,Expert interviews,The field survey method,Mathematical statistics method,Analysis.This first part,Preface.It includes research background?the purpose and significance of research?overview?the definition of related concepts.This part of research background compares the development and foreign sport industry,using a brief overview to summarize the development course and the present situation of our country sport industry.On the basic situation of Hainan economy,mainly describe the Hainan sport industry and sport events in detail.This part of the purpose and significance of research by study elaborate the research purpose and the research significance..This part of overview by the relevant literature on the domestic and international sport event operation management carries on the recognization,the induction and the summary,to understand the research status of relates fields and the insufficiency,provides theoretical and academic support for the writing of this study.This part of the definition of related concepts defination of the main concepts is mentioned in this study.The second part,.the object and method of research.this research include of the research object and in the study process of research method used.This The third part,the research result and analysis.the basis situation of Hainan sport events,25 institutions of Hainan Province Sport Center,sport management and sport event operation are discussed in the operation and management of sport event of the process as the framework,discusses the nine aspects government supports,sport venue.event planning execution ect..Then analysis of the existing problems.According to the results of the research and analysis,summarized the Hainan Province sport institutions are unsound organizations,the main market is not mature,a series of problems about sport event operation process,low profit model of single,commercial competition and so on.And analysis the reasons of these problems.Put forward countermeasures.according to the existing management of Hainan Province sport institution event,put forward the innovation mode of operation,event publicity and brand competition,and enterprises jointly optimized to achieve a win-win situation,opening up the further sport market.to strengthen the support of relevant countermeasures for Hainan Province sport management agency business.The fourth partt,The ninth part,conclusion and suggestion,entirety summarized the overall situation of Hainan Province sport event management institution.By participating in the Hainan Province sport industry company,involved in the operation and management of sport events,the purpose is to understand the current situation of the development of sport industry in Hainan Province,on the existing problems in the management of sport event operation are analysis and summarized,to provide a theoretical reference for the development of sport industry in Hainan Province.
Keywords/Search Tags:Hainan Province, operation mechanism of sport event, the operation and management of sport event
PDF Full Text Request
Related items