Logistics Service Corporation Development Strategy Research Of Henan University

With the rapid development of society,the social demand for talent in improving,college enrollment has expanded each year,the investment scale of university logistics has entered an unprecedented stage of development,the formation of the past planned economy depends on the investment system of state funding has been not suitable for the need of university development under the new situation.This also provides a broad development opportunities for the transformation,reform and upgrading of University logistics.In order to improve the school's service ability,improve school infrastructure,strengthen the power of the school,to further improve the quality and level of teaching in schools,the construction of a high standard,modern university logistics plays a very important role,from the last century began at the end of 80 s after the reform to the current college attendance has been more than and 30 years,with the reform of university logistics the very significant results,but at the same time also exposed many new problems.In order to solve these problems,some new reform models have been introduced into the field of logistics in China's colleges and universities.How to make good use of a large number of high-quality resources in society to relieve the pressure of the development of teaching,is the focus of colleges and universities to study and solve the problem.Thus,as long as the logistics socialization reform can adapt to the development of the society,improve the service quality and efficiency of the school can be in an increasingly competitive society in an invincible position.This paper takes Henan University of Logistics Service Corporation as an example,the first analysis of China's university logistics socialization reform course and theoretical research,combined with reference review and pattern of social development theory at home and abroad about the logistics reform,researches the basic situation of catering and service life by using strategic management science related according to the theory of logistics service company of Henan University,according to a large number of survey data,a detailed analysis of the internal and external environment,the advantages and disadvantages,opportunities and challenges,opportunities and threats,using known enterprise strategic management theory,Potter's theory of competitive strategy,SWOT analysis,empirical research,and put forward the implementation the overall strategic development strategy of Henan University logistics service company.Implementation of the strategy,we should highlight the main business,bigger and stronger food and beverage,and life service industry.By adjusting the mechanism,not only to the introduction,but also to go out".Integration of existing resources,brisk walking,actively participate in market competition.To implement the diversification strategy,the use of brand,quickly enter the logistics market,through the whole replication method,the logistics service contractor;using related enterprises,expand the supply chain upstream,broaden the market business channel;to adhere to the business strategy of low cost;to optimize the process,reduce the cost,benefit from management.The use of advanced production equipment and production processes,reduce manpower,improve labor efficiency,reduce energy consumption,increase unit output.Appropriate use of information technology and high-tech means to optimize management,improve security.Make full use of resources and mature experience in energy contract management and other aspects of cooperation or BOT model,not only to avoid a large amount of capital investment,but also improve the logistics hardware facilities,but also improve the satisfaction of teachers and students.This paper uses literature review and field investigation and questionnaire,a comprehensive understanding and analysis of the development strategy of logistics service company of Henan University,hope that through this study,the rationalization of the proposed logistics reform of Henan University,provides some practical guiding significance for the reform of university logistics and type.