Research On The Development Strategy Of State Grid Charging Station Based On The Theory Of Business Ecology

The background of this study,the national development and Reform Commission,the National Energy Bureau,Ministry of finance,Ministry of environmental protection,Ministry of housing and urban construction,the Ministry of industry and information technology,Ministry of transport and civil aviation bureau jointly issued "on the promotion of alternative energy guidance".In response to the national call "State Grid Corp proposed to comprehensively promote alternative energy action plan" requirements,in-depth user service in the area of mining,alternative energy and potential opportunities provide technical guidance,consulting and support services for users to better use of energy,especially the construction of electric vehicle charging infrastructure pile network as the focus of the work to the charging station through the promotion of electric vehicles,driven by the development of new energy automotive industry in China.The content of this paper,is an important field of electrical energy from the replacement of "electric vehicle charging station(to electricity for oil)" as a starting point,especially since 2015 Tianjin city power company vigorously investment,construction and operation of electric vehicle charging station background.Especially since 2015 the Tianjin municipal electric power company vigorously investment,construction and operation of electric vehicle charging station in the background,a comprehensive summary of the development and analysis of resistance of Tianjin state grid power company encountered in the promotion of electric vehicle charging station in the process,and through the analysis of business ecosystem theory,put forward State Grid to promote electric vehicle charging station business the strategic development model in Tianjin.Comprehensive analysis from State Grid investment operation of the main charging station,land owners of electric cars,market partners,media,government departments in the industrial chain of different stakeholders,forms the most strategic development model for State Grid Corp,formed by State Grid as the core of the charging station business system.Not only can be formed with the market competitiveness of the charging station network,and can be derived from a more diverse market demand for value-added services,and gradually form a market monopoly,to achieve rapid and sustainable development.The significance of this study,to further promote State Grid to promote electric vehicle charging station to build charging station network as the starting point of alternative energy strategy development model,the development path of strategic form typical and standardized,so as to achieve the path model can be copied,can refer to,benefit sustainable business model.In order to promote State Grid to further consolidate the leading position in emerging markets,the formation of scale barriers and mode barriers remain in power distribution reform,is still in the leading position in the industry,improve the comprehensive service ability,more rapid response to market demand,improve service efficiency and core competence strategy.