Motive For Communication And Information Priority:A Report On The Translation Of A Practical Guide For The Perfumer

Perfume,symbolizing human's pursuit of beauty,could decorate people's culture and life.There is no doubt that perfume is an essential factor in one's life.A PRACTICAL GUIDE FOR THE PERFUMER,involving professional terms,with a simple language style,attaches great importance to description and introduction.Initiated by a press,it describes various aspects about perfume,including the history,the geography and the manipulation of perfume to primary perfume enthusiast.There is no Chinese version of the book up to now.Under the coherence rule put forward in skopos theory and commission of translation,the task should treat readers' acceptance as top priority.Readers' acceptance is chosen to be the translation strategy of the text.Coherence rule requires that target text must be well accepted by readers,together with that target text should be of significance in target culture.The report would discuss how to make readers feel acceptable in three aspects based on source text,including the history,the geography and the manipulation of perfume.The history would be the most acceptable part and readers could grasp ideas through literal translation,annotation and amplification.As the geography could be less acceptable,then footnote and omission could reduce readers' reading pressure.At last,through annotation and phrasing,some professional terms and expressions related to manipulation could be explained in simpler meaning.The report has shown that translation of informative texts should be based on the acceptance of the readers.Take this report for example,translation is required to satisfy various needs of readers,such as,understanding vocabulary,comprehending content and acquiring knowledge.Due to the narrow perspective of coherence rule only,the result of the report hopes to be enriched in the future.