Characteristics Of Cultural Trade Networks In G20 Countries

Chinese culture is profound and enduring.As China enters the crucial stage of completing the building of a moderately prosperous society in all respects,it has become the consensus of the government,enterprises and ordinary people to promote industrial upgrading in an all-round way.In international trade,cultural industry has become an important driving force for each country to seize the commanding height of international trade and promote its own economic development.At first,this paper reviews the related researches on cultural industry by domestic and foreign researchers and makes literature review.Considering the reliability,authority and availability of data,this paper selects 43 countries as research objects.There are two main sources of data in this paper :(1)the United Nations commodity trade statistics database of the United Nations Conference on Trade and Development(UNCTAD).Bilateral cultural industry trade data of 43 countries from 2002 to 2015 are selected.(2)the United Nations Educational,Scientific and Cultural Organization(UNESCO)database selects the trade balance data from 2004 to 2015.Firstly,this paper uses Arcgis and other tools to conduct a descriptive analysis of the international trade of bilateral cultural industries in 43 countries.Secondly,the social network analysis method is used to measure the degree centrality,closeness centrality and betweenness centrality,analyze the node position of each country in the international trade network of cultural industry and the characteristics of the entire international trade network,and discuss the research results,finally put forward some suggestions.The conclusions of this paper mainly include :(1)the international trade network of cultural content industry in those countries is adaptive and resilient.Although the development of trade network was affected by the economic crisis,it then can quickly return to normal levels.(2)the whole trade network gradually shows the feature of hierarchy,and the international trade pattern of cultural industry of "core--subcore--edge" has been formed.(3)the trade pattern of "one superpower and many strong nations" has been consolidated.From the perspective of trade volume,China has long occupied the core position of the trade network,while the node role of developed countries in the network has declined but is still an important node.(4)trade inequality between developed and developing countries has increased.