Study On The Influence Factors Of Buyer Operation Mode And Countermeasures In Domestic Garment Enterprises

At "e+" era,electric shocks prompted online industry rapid development,consumption upgrade makes online product flow speed,in order to meet the changing consumer demand,the clothing industry is from the extensive mode of low added value to high value-added fine model transformation,buy handmade into a huge industry demand,at the same time,the current domestic model also has the certain buyer growth soil.Buy hand-made the development of domestic clothing brand integration and promotion with new hope,but because the buyer is still in its infancy in China’s development,talent scarcity,garment buyer clothing enterprise internal operation mode to buyer haven’t the right to know,internal workflow management still need to further strengthen,such as buy handmade in the development of China’s garment industry is still in the need to be upgraded with broken phase,so how to buy hand-made play its greater utility is a top priority.This article first introduces the model buy a hand and buyer,and on the basis of an analysis of the business model buy a hand operation mode innovation place and the current research status of buyer mode.Based on grounded theory three-step method from more than one hundred articles were selected out to study the article 43,found that 250 concept,summed up in 25 times,ten subcategories,finally proposed build buy hand enterprise foundation,marketing environment,team building,buy a hand the influence factors of product planning four aspects;Then analysis the factors set the logical relationship between corporate performance and buyer preliminary research model was constructed,assumptions,and relevant research data were obtained through the research method,with the aid of statistical analysis software SPSS19.0 and model validation AMOS21.0 analysis of survey data processing,verification passed all assumptions,build the influence factors of the operation model buy a hand structural equation model;In order to better use the factors affecting the model for garment enterprises to buy hand model to provide more and better guidance and advice,this paper also constructs the enterprise buying model performance of multi-layer fuzzy comprehensive evaluation model,and using the evaluation model by the expert scoring method to electricity traders buy hand enterprise Korea all the clothes of financial performance,market share,buy a hand operationefficiency,customer satisfaction for the performance evaluation,and according to the evaluation results to Korean clothing for problem diagnosis and the problems and influencing factors of model,give corresponding targeted improvement countermeasures.Research aimed at the domestic garment enterprises buy a hand model of development to provide certain theoretical reference and practical guidance.