| Today is an era dominated by information technology,the continuous development and progress of Internet information technology has promoted the rapid growth of knowledge economy.In order to get a better platform and master professional skills,people pay more and more attention to the role of training.Driven by the wave of Internet,traditional training has been impacted and a new training mode has been born.Online training,as a new training mode,has swept the whole industry with its advantages of being not limited by time and region.The sudden outbreak of COVID-19 in early 2020 has brought economic,social and educational impacts,but also promoted the further development of online training.On June 1,2021,the State Administration for Market Regulation held a press conference to clean up the disorder of after-school training institutions of primary and secondary schools,and talked about the future training policies and environmental trends.Vocational training for adults will receive more encouraging policies.In addition,the "double reduction" policy will be fully implemented on September1,2021.It is bound to transform a large number of primary and secondary school training enterprises into the adult online training industry,so it further increases the competition in the adult online training industry.If you want to maintain advantages in the competition,the profit model in line with their own growth is crucial.As a new business model,online training with characteristic of diversity,openness,personalization,the limit of time and space and convenience used,etc,to attract more and more enterprises to enter the industry,the increasingly fierce industry competition,enterprise how to obtain lasting stable profits,conform to the profit pattern of growth is critical.With the rise of electric business,company S business thinking,with live electricity original live teaching matrix model creating new marketing here,in this paper,through case analysis,literature research,quantitative analysis and questionnaire investigation method to study the profit pattern of S company,first introduced the research background,significance,secondly system on the concept,related theory in combination with the practical situation of S company,Analysis conducted by slywotzky profit model,and select financial indicators from profit cost,profitability,etc to evaluate company S profit model,combined with other consumers purchase intention survey results to further explore the profit pattern of S company,finally the problems on the company S profit model puts forward specific solutions,develop characteristic and effective profit model,Strive to stand out in the industry. |