Innovation, Social Networks, And Service Ecosystems: Managing Value In The Digital Economy (Chapter 2) English-Chinese Translation Practice Report

The source text is selected from the book,Innovation,Social Networks,and Service Ecosystems: Managing Value in the Digital Economy by Jennifer D.Chandler.It is an academic work in management,featuring interdisciplinary research.The source text mainly focuses on the study of the effectiveness of diversity initiatives,which has great implications on academic research application.This report analyzes main issues in translation,namely,word and discourse,which feature the characteristics of the original text.On the one hand,the report discusses the cases related to word meaning,omission and four-character structure;on the other hand,the report also focuses on lexical cohesion,reference cohesion and conjunctive cohesion to explore the discourse translation.It is hoped that this practice can provide some help for translators and scholars in this field in the future.