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Research On The Mode Of Organization Structure Of Retail Enterprises Management Internationalization

Posted on:2006-06-28Degree:MasterType:Thesis
Country:ChinaCandidate:X YangFull Text:PDF
GTID:2156360152996468Subject:Business management
Abstract/Summary:PDF Full Text Request
With the quickening of the process of global economy integration and After China joins WTO, more and more Foreign country retails giants entered the China market one after another, Launch desperate competition in order to contention limited retail market share. The way to internationalization management, seek to one seat in the in the world retail pattern, it is the inevitable development trend of the economic globalization, it is also an inevitable choice of the Retail Enterprises of our country.But because Retail Enterprises of native country receives the restriction in such respects as technique level fund technique of management and administration etc, management internationalization only confine to the internally-oriented level. At the same time, fierce market competition Experience and tempering one batch Retail enterprises of native country possessing basically strength of transnational management. This shows Retail Enterprises of native country development internationalization manages of export-oriented internationalization, not only necessary, but also feasible.In Retail Enterprises internationalization management organization structure is an important factor, Retail Enterprises could or no survival and development key to the response to environment and elasticity of organization structure in the international market. At present overwhelming majority the large and middle scale of Retail Enterprises of native country still continues to use revision of Mazur Plan as organization structure oneself, but such typical straight line structure exists to drawbacks such as the information sharing being ineffective in organization restricting the staffs working enthusiasm and initiative being slow in reaction to environment being bad to expand ability to the outside etc, It could not be seasonedwith strategy of Retail enterprises internationalization management. So, it is very necessary to probe into one organization structure being suitable for Retail Enterprises internationalization management.This paper analysed the Influence factor and principle of Organization Structure design of Retailing Enterprise management internationalization mainly, and analysed the best mode that the Retail Enterprises of native country enters the international market, combine the analysis of the Organization Structure of Wal-Mart management internationalization, has put forward a sort of new type Organization Structure-The Networked Organization Structure of the Process-oriented, This Organization Structure has very strong flexibility, reaction to environment rapidly, paying attention to team spirit, the information sharing is unblocked. And has analysed condition that Retail Enterprises of native country sets up this kind of Organization Structure. It is the Support of information technology of t modern network High-quality staff the changes of the management idea and habit of Administrator on the senior level. In addition, also aiming at the characteristic of The Networked Organization Structure of the Process-oriented , discuss question of The Personnel Equip and The organize culture of Retailing Enterprises management internationalization...
Keywords/Search Tags:Retail Enterprises, Management internationalization, Organization Structure, Structure of the Process-oriented, Networke Organization
PDF Full Text Request
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