Study On The Influence Of Trade Barriers To Apple Export Trade Of China

China is the largest apple production country in world, of which annual outputs accounted for the world of more than forty percent and the trade volume of fresh apple and apple juice take the first place of the world. The number of the countries that China export apples to is nearly 80. In 2010, the annual exports of fresh apple amount was 11.23 million tons and the exports sales was 0.83 billion dollars; the apple juice amount was 7.884 million tons and the exports sales was 0.747 billion dollars.From the perspective of world market, on one hand, along with the development of green healthy food and the popularity of healthy eating concept, the consumption demand of apple, apple juice, apple vinegar and so on are strong in both domestic and external market, the increasing demand for raw materials leads to the tighten supply condition and market price going up. On the other hand, not only the high tariffs weakened the export price advantage of low cost and lead non-profit export, but also the more hidden of non-tariff barriers that formed obstacles to implementation of the strategy of apple export. Take the above situation into account, the study is significaent on the influnce of tarriff barriers and non-tariff barriers to apple export trade of our country.This paper took the theories of trade protect theory, tariffs theory and non-tariff barriers theory as breakthrough points and systematized the reasons for countries to implement trade protection policy. After studying on the development and trends of world apple industry in recent years, argue for the importance of China in world production and trade by the use of statistics demonstrate.The main part focused on the influence of tariff barriers and non-tariff barriers on trade of China. After combining the economic theory and the model structure, analysis the affection of tariff barriers on fresh apples and apple juice from two aspects:the world market and some important importer countries'markets. The conclusion was that the world average rate reduction of 1% could contribute to 51.75% export growth, while the import nation like the United States, Russia and other which collected high duty promoted exports. Through the study on a large number cases about non-tariff barriers, review the impact of severity of the technical barriers and anti-dumping on apple exports from the perspective of industrial development. Testing, certification costs and expenses of high tariffs imposed anti-dumping made the burden to export enterprises heavier, which led to the shrinking of apple export industry.The export-oriented apple industry has a promoting role on agricultural development. For apple trade barriers, the government should play diplomatic functions, make perfect technology regulations and standard, establish warning mechanism of technology barriers and implement ecological compensation mechanism; the export manufacturers select export countries carefully, concern import and export regulations, promote green technology innovation and establish enterprise Union; the apple-planted farmers should set green production concept, establish green production base and green production line.