Research Of The Construction Of Corporate Culture For Jilin Tobacco Company

Enterprise culture is the great modern production and market economy, especially in the knowledge economy with the information technology development based on gradual of a modern scientific management for the basic characteristics of the new management theory and management thoughts and management. Its core values that we are in at the core of cultural factors to manage enterprises and focused on these traditional culture and advanced management thoughts on the basis of the enterprises to establish a system of values and norms of behavior to achieve business goals and objectives of the organic combination.With the world social and economic development and management level, the theory of innovation and more and more scholars and enterprises was gradually aware of the culture of enterprise development of the important role. Especially in Japan after world war of the rapid development and make people focus more on the culture of enterprise management of the building of enterprise culture, of course, as a social and economic organization of the tobacco industry is no exception. Jilin tobacco under the current domestic and international economic and political situation, to build a tobacco companies for the enterprise culture, the tobacco companies in the construction of the research process and the design and construction and enterprise culture through better enterprise profile and improve the core competitiveness of enterprise and promoting the all-round development. It is divided into five chapters :The first chapter, mainly for describes the background, the purpose and significance.The second chapter to the corporate culture with main outline briefly the theory of knowledge, and enterprise culture meaning and level, structure and features and functions.The third Chapter, the main tobacco companies in cultural background analysis, in particular the tobacco industry development environment and development was analyzed.The fourth chapter is the main part of the jilin tobacco companies cultural development of diagnostic and integration process, the promotion and consolidation of the substance of the jilin tobacco companies is cultural framework put forward the theory. The fifth chapter in the tobacco companies for the construction of a few suggestions. we should pay attention to the idea forward, and should be a deep-rooted in the development of the same time, we must foster the interests of industry and consumers interests of the most common price.