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Study On Evaluation Of Competitiveness Of Edible Fungi Enterprises

Posted on:2016-08-16Degree:MasterType:Thesis
Country:ChinaCandidate:C C LiFull Text:PDF
GTID:2209330470964147Subject:Business Administration
Abstract/Summary:PDF Full Text Request
As we all know, protection of the environment is a major problem in human society.With attention to the ecological environment, the rapid emergence of various environmental companies, leads to the rapid development of mushroom industry.However, in recent years, the number of edible fungus business soared and increased factory production, leading edible fungus market competition, industry faces reshuffle.Edible ordering to survive and develop, must recognize their own, and constantly improve their own competitiveness. The correct understanding and evaluation of the competitiveness of enterprises is the key to enhance the competitiveness of enterprises.In this paper, the competitiveness of domestic and foreign enterprises to collate and summarize the theory, including the competitiveness of enterprises connotation, influencing factors, the evaluation system construction, and other aspects of evaluation methods to analyze the main representative of the various aspects of the study, the main points and insufficient.Based on the literature analysis, we redefined the concepts of edible fungi, including the concept of edible mushrooms, edible mushrooms edible fungus industry and enterprises, and summarizes the main features of edible fungi edible fungus industry and enterprises.PEST analysis using environment affecting the competitiveness of enterprises Edible external environment are analyzed, and from microscopic analyzes the internal factors, discussed the related factors impact the competitiveness of enterprises of edible fungi.Through the indicator system 39 scholars in the evaluation of the competitiveness of enterprises by the use of aggregated, analyzed, summarized the relevant index is divided into general categories of indicators and specific categories of indicators.On the basis of index classification, edible fungus comprehensive enterprise competitiveness factors, competitiveness evaluation principles and main characteristics of edible fungi to build enterprises, build the evaluation system Edible competitiveness of enterprises through questionnaires edible fungi fields experts, collect raw data and use analysis YAAHP level software, expert judgment to determine the weight matrix, consistency check and draw the target weight, the formation of a Edible competitiveness comprehensive evaluation system.In the last chapter, the use of evaluation system has been built on the Xue rong biological and ZhongXing mushroom competitiveness of the two companies integrated values are calculated and analyzed, indicating the effectiveness of the evaluation system, and puts forward three upgrade Edible competitiveness measures, provide a reference for enterprises to enhance the competitiveness of edible fungi.
Keywords/Search Tags:Mushroom enterprises, Enterprise competitiveness, Evaluation index system, Analytic hierarchy process AHP
PDF Full Text Request
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