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Constructing The Characteristic Corporate Culture Of Yancheng Power Supply Company To Elevate The Core Competitiveness

Posted on:2015-08-23Degree:MasterType:Thesis
Country:ChinaCandidate:C Y YangFull Text:PDF
GTID:2309330488461328Subject:Business administration
Abstract/Summary:PDF Full Text Request
Constructing the characteristic corporate culture of Yancheng power supply company, has a very important significance of the development of the company. It not only can improve the level of company management, create a good working atmosphere, and also promote the company values, enhance their innovation ability, enhance the core competitiveness of enterprises. In this paper, through the analysis of the theory of corporate culture at the present stage of development and the domestic and foreign enterprise culture theory, elaborate the theoretical system of enterprise culture. Through the analysis of the concept, structure and characteristics of the core competitiveness of enterprises, find the relationship of the corporate culture and the core competitiveness of enterprises. On this basis, through the analysis of the corporate culture of Yancheng power supply company, I find the existing problems and shortcomings. Through the analysis of the core competitiveness of enterprises, I find some problems. And then, I give suggestions on the design of enterprise culture, containing spirit level, the behavior layer, and the physical layer, I also list the implementation of specific programs of corporate culture, containing honesty culture, brand culture, people’s livelihood responsibility, the roles of entrepreneurs, safety, creative spirit, cultural integration. This paper will provide the important theoretical basis and reference value for the construction of the corporate culture of Yancheng power supply company.
Keywords/Search Tags:Yancheng power supply company, Corporate culture, The construction of the corporate culture, The core competitiveness of enterprises
PDF Full Text Request
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