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Research On The Construction Of The Corporate Culture Of Yanchang Oilfield Co., Ltd

Posted on:2019-11-15Degree:MasterType:Thesis
Country:ChinaCandidate:J H LvFull Text:PDF
GTID:2439330596953623Subject:Business administration
Abstract/Summary:PDF Full Text Request
In recent years,due to the needs of enterprise transformation and upgrading,enterprises have gradually begun to pay attention to the use of their own resources and the sorting of various market information.The main problem that major enterprises need to face in their own management is how to create a corporate culture that suits their own development,because corporate culture has a profound impact on the development of the enterprise.Achieving the unity of corporate employee values has a very important positive effect on the realization of corporate strategic goals.To achieve the consistency of the staff's thinking,it is necessary to consider that human beings are subjects with subjective initiative and rich emotions.The cultural awareness in their environment has a great potential impact on their concepts,so if the enterprise can have stronger The corporate culture atmosphere,then it will have a strong cultural advantage,which will help it gain a place in the highly competitive market.Because culture plays an increasingly important role in the development of enterprises,no matter whether it is a fiercely competitive industry or a large-scale industry,it has begun to strengthen the emphasis on the cultivation of its own internal cultural atmosphere,and increased the relevant capital investment to build The corporate culture system suitable for its development escorts its stable development in thefuture.The article consists of six parts.The first part is the introduction and theoretical review.The introduction briefly introduces the research background,research methods and the basic framework of the paper.In the theoretical part,the definition,structure and main features and functions of corporate culture are described.Secondly,the construction status and analysis of yanchang oilfield co.Extended from oilfield co.,LTD.,organization structure,human resources,the development achievements,the enterprise culture development course,and other perspectives,the comprehensive analysis of the extension of the oil field co.,LTD.,enterprise culture construction of internal and external environment,through a series of method,questionnaire survey and interview with interaction,and find out the extension of the oil field co.,LTD.,enterprise culture construction at present existing problems and shortcomings,and analysis the causes of the formation of summed up the problem.The last part is to put forward the optimization strategy of corporate culture construction and t he implementation guarantee of corporate culture construction.These studies can provide basic information for the extension of the enterprise culture construction work of oilfield co.,LTD.,and can also be of great help and reference significance for similar enterprise culture creation research.
Keywords/Search Tags:Corporate culture, Cultural competition, Corporate culture construction
PDF Full Text Request
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